5 steps to choose a Gamification platform for your business

Gamification is being used more and more by those companies that wish to improve different aspects of their production processes, from HR and personnel selection, to sales, to customers and employees loyalty program. However, it may not be easy to implement a Gamification strategy inside pre-existing business processes, and many companies may not have time to …

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Gamification in insurances: policies tailored to the driving style of policy holders

More and more insurance companies are beginning to adopt extremely personalized policies based on the driving behaviour of the insured persons, monitored by a black box installed in the car. In a previous article, we addressed the issue of fleet monitoring for delivery companies, but the study of drivers’ driving style is also a matter of interest …

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gamification elearning

E-Learning Gamification: improving commitment and learning in training courses

In teaching and training fields, the students’ motivation is undoubtedly the main component capable of decreeing, or not, the success of the training path. It is for this reason that Gamification finds its natural application in e-learning. An old Japanese proverb said: “None can find the best way to do something without starting to willing it.” The goal …

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hr gamification

HR Gamification: how to help employee’s engagement and productivity

Human resources area always plays a fundamental role in business growth: in last few years, it has been living a progressive change and digitalization, winking the eye to millennials language. The number of foreign and Italian companies that are joining  gamification as new instrument to improve working performances and business welfare, it is always getting bigger. Gamification is …

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Gamification and Corporate Wellness: how happy employees can decrease companies’ turnover.

“What most affects workers’ performance is what they feel emotionally.” (William A. Kahn, 1990). Thanks to the research  Psychological Conditions of Personal Engagement and Disengagement at Work, the university professor Kahn has brought to light a new way of conceiving people within the working environment, considering them as a central element to invest on, in order to …

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Tell me what you need and I’ll tell you what player you are: the different types of players in Gamification

Users, in their role of players, are at the center of every Gamification strategy. What are they looking for in games? What is it that entertains them? “You can find out more about a person in an hour of play, than in a year of conversation.” Plato The purpose of Gamification, as already seen in previous …

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Gamification for financial services: the new frontier with millennials

Though mobile shopping habits are on the rise, there’s certainly a method to the madness, as global consumers are also using digital tools to monitor their spending and manage their finances. A  Nielsen  survey revealed that certain mobile-banking activities, such as accessing account information and paying bills, are quite common. Nearly half of global respondents (47%) said they …

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Platform for Software Reviews Distinguishes Playoff with 2 Gamification Software Certificates

 The year 2018 couldn’t end any better for Playoff. FinancesOnline, one of the most respected review platforms for business software solutions, recently conducted an in-depth analysis of our gamification software. We’re pleased to announce that their findings were highly positive, with Playoff being distinguished with the esteemed “Great User Experience” and “Rising Star” awards for 2018. After …

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recruitment gamification

Personnel selection 4.0: Recruitment Gamification

To evaluate the potential of candidates, that goes beyond what is normally written on CVs, personnel selection managers are always looking for new approaches that allow to innovate the recruitment process. Many companies had to face, in these years, the challenges imposed by digital innovation and transformation, as the changes have also affected the HR sector, …

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Tourism & Gamification: How to attract tourists, entertain them and ensure they come back

The dissemination of game mechanics in non-gaming settings has also affected the tourism sector and its digital side in recent years. Gamification, once again, enters in the strategic process of digital creation with full rights, as capable to unify experience and engagement objectives, strengthening the results of marketing and tourism promotional campaigns. “Games and travel …

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