Playoff meets up with: co-authors of Culture4Gamification

Posted by Silvia Galessi on 09-Oct-2019 17:35:04



Snjezana Slabek and Emir Dzanic are co-authors of Culture4Gamification methodology, that helps business to adapt gamification culture.  They are also co-founders of Gamification Academy “No Game, No Gain” and they conduct training Strategic HR Gamification. We have asked them, tell us about their vision of innovation in HR field and how they are using  gamification elements in their projects. 

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Topics: gamification, hr, interview, +innovation

How to improve customers loyalty with Gamification

Posted by Redazione on 25-Sep-2019 12:30:00

The customer experience will increasingly become a determining factor for brand evaluation, and will go beyond the price and product value. It is difficult to be seen and create engagement with your target (maintaining it over time) in this age of strong digitization and spurs.

A challenge that combines many companies, is certainly the difficulty of maintain their target within their websites or apps. The dropout rate of an application or of any web service is always higher, also because of the large quantity of competitors and services that are very similar with each other.

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Topics: gamification, customers, loyalty

E-Learning Gamification: improving commitment and learning in training courses

Posted by Redazione on 19-Sep-2019 12:37:00

In teaching and training fields, the students’ motivation is undoubtedly the main component capable of decreeing, or not, the success of the training path.
It is for this reason that Gamification finds its natural application in e-learning.

An old Japanese proverb said: "None can find the best way to do something without starting to willing it."
The goal of Gamification is this: motivate people in doing their actions.

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Topics: gamification, e-learning, training

Playoff meets up with: An Coppens

Posted by Silvia Galessi on 20-Aug-2019 09:48:58

An Coppens is the Chief Game Changer at Gamification Nation, an award-winning Speaker, L&D professional, business and executive coach and author. She is a leading expert in gamification for learner and employee engagement, with over 15 years experience in creating behaviour change through creative and innovative solutions.  where the vision is to make business and learning more fun and engaging.

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Topics: gamification, learning, interview

Inside Playoff: Authentication process

Posted by Silvia Galessi on 29-Jul-2019 14:37:43

Looking to integrate Playoff into your application?
Your App, software or website have their own authentication system and you don’t want that your users to interact directly with Playoff?
A lot of our customers write to us in order to have more information about the authentication process, especially when they face the scenario mentioned above.

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Topics: gamification, insideplayoff, authentication

Sales Gamification: increment incomes and involve sales force

Posted by Angela Da Cortà on 16-Jul-2019 14:46:00

The management of sales force inside a company involve different activities, from organization to motivate the staff and financial control. The sales manager not only sets targets, but also has the role to encourage, train and improve workforce’s loyalty, so that it operates in a correct way.

On previously articles we spoke about gamification, by explaining different mechanisms and functioning, examining benefits from its use in human resources and in finance. In this article we are going to analyse its use into sales area, to motivate marketers to reach business goals.

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Topics: gamification, sales

Playoff meets up with: Rui Patrício.  Gamification to the early stage of innovation.

Posted by Silvia Galessi on 25-Jun-2019 12:05:59

Rui Patricio, a  Portuguese project evaluator, trainer, speaker, advisor, auditor, and also a creator of gamification tools. He received an award for one of the top 10‐innovative ideas from the "Born from Knowledge" competition launched by the Portuguese government in 2016. Prior to that, Rui held management roles at leading Portuguese and global companies (ContinueToGrow, Digital Partners, Sonae Group, Air Liquide and PKH). He took part in many consulting and training projects in Portugal, Angola, Brazil, Cap Verde, France, UK, Spain, Germany, Czech Republic, Sweden and Italy. 

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Topics: gamification, interview, early stage, +innovation

Inside Playoff: customize leaderboards to boost engagement

Posted by Silvia Galessi on 07-Jun-2019 12:08:00

From now on, we are going to start a new series of articles that want to highlight some unknown features of Playoff. These features allow facing challenges and requirements, present in different projects.

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Topics: gamification, insideplayoff, leaderboard

Playoff meets up with: Francesco Lutrario

Posted by Angela Da Cortà on 14-May-2019 11:00:00

This article inaugurates a series of interviews with the major protagonists of Italian and international game design.

We have had Francesco Lutrario, Professor and Head of GamificationLab of La Sapienza University in Rome, tell us about it and his projects and his vision of the gamification sector, as designer of gamified applications for the optimization of business processes in Sicheo.
We asked him in particular, his opinion on the needs that a gamification platform must satisfy, in order to give real support to developers and game designers.

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Topics: gamification, learning, interview

5 steps to choose a Gamification platform for your business

Posted by Angela Da Cortà on 03-May-2019 15:54:04

Gamification is being used more and more by those companies that wish to improve different aspects of their production processes, from HR and personnel selection, to sales, to customers and employees loyalty program.

However, it may not be easy to implement a Gamification strategy inside pre-existing business processes, and many companies may not have time to develop a gamified platform from scratch or don't exactly know how to choose a ready-to-use product.
We at Playoff have some tips for you.

Discover in 5 steps how to solve your problem and choose the right Gamification platform for you.

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Topics: gamification, business, platform

Playoff's Blog: the limitless Gamification Platform

"Track & Reward Actions wherever they happen"  is the claim of Playoff, our gamification Platform. It allows corporates to implement gamification dynamics and mechanics into projects in a simple and insightful way, also breaking technical barriers.

Playoff works as a rules engine that takes care of all “difficult” mechanisms, like score assigning, actions tracking, players or teams  progresses and leaderboards real-time creation.

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