gamification

Gamification Sales & corporate strategy

Gamification and corporate strategy: Even today in some companies it isn’t easy to introduce technological innovations, but processes such as gamification are seen, in other realities, as a real potential to improve performance, increase sales, involve employees and customers. What is sales gamification? Gamification is a tool that applies game rules and mechanisms, in non-playful …

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Smart Working

Gamification and Smart Working: work in the time of Coronavirus.

How has the lockdown period changed our daily lives? Many scenarios of the near future are not yet clear, but with others, unfortunately, we have already had to measure ourselves by finding solutions and new balances: one above all is smart working. Part of the success that smart working has achieved is to be attributed …

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Debora Bottà

Playoff incontra: Debora Bottà

Oggi sempre più aziende, professionisti e designer sono focalizzati sulla progettazione di esperienze coinvolgenti, memorabili e significative e la gamification è uno degli strumenti a loro disposizione per realizzare i loro progetti di engagement. Ci siamo confrontati sul tema con Debora Bottà, Ux designer, speaker e autrice del libro “User eXperience design“. Please follow and …

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How to improve customers loyalty with Gamification

The customer experience will increasingly become a determining factor for brand evaluation, and will go beyond the price and product value. It is difficult to be seen and create engagement with your target (maintaining it over time) in this age of strong digitization and spurs. A challenge that combines many companies, is certainly the difficulty of maintain their …

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Playoff meets up with: An Coppens

An Coppens is the Chief Game Changer at  Gamification Nation,  an award-winning Speaker, L&D professional, business and executive coach and author. She is a leading expert in gamification for learner and employee engagement, with over 15 years experience in creating behaviour change through creative and innovative solutions.  where the vision is to make business and learning more fun and engaging. …

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Autenticazione

Inside Playoff: Authentication process

Looking to integrate Playoff into your application? Your App, software or website have their own authentication system and you don’t want that your users to interact directly with Playoff? A lot of our customers write to us in order to have more information about the authentication process, especially when they face the scenario mentioned above. …

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Playoff meets up with: Rui Patrício. Gamification to the early stage of innovation.

Rui Patricio, a  Portuguese project evaluator, trainer, speaker, advisor, auditor, and also a creator of gamification tools. He received an award for one of the top 10‐innovative ideas from the ” Born from Knowledge” competition launched by the Portuguese government in 2016. Prior to that, Rui held management roles at leading Portuguese and global companies (ContinueToGrow, Digital …

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Inside Playoff: customize leaderboards to boost engagement

From now on, we are going to start a new series of articles that want to highlight some unknown features of Playoff. These features allow facing challenges and requirements, present in different projects. Leaderboard In one of our  previous articles, we explained how leaderboards are very useful to create competition between users and stimulated a …

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Playoff incontra: Francesco Lutrario

This article inaugurates a series of interviews with the major protagonists of Italian and international game design. We have had Francesco Lutrario, Professor and Head of  GamificationLab of La Sapienza University in Rome , tell us about it and his projects and his vision of the gamification sector, as designer of gamified applications for the optimization of …

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